I became involved with P&G from it’s inception at the latter end of 2009 when they approached W+K about partnering in creating their first ever consumer-facing advertising. This is some of the work that launched our "Proud Sponsor of Moms" 2010 Winter Olympics campaign.
ELEMENTS
- Multiple TV Spots and Broadcast Assets
- Manifesto Print
- P&G Family Home Design
CONTRIBUTION
- Design Direction
- Design Management
- Brand Ambassador
- Client Relations
RECOGNITION
"Best Commercial of the Games"
Stuart Elliot NYTimes
PARTNERS
Jason Bagley, Eric Baldwin, Karl Lieberman, Ryan O'Rourke, Mike Henderson, Sarah Runie